Say something interesting about your business here.
What's something exciting your business offers? Say it here.
Give customers a reason to do business with you.
Launched in 2022, the project was developed under the supervision of Swiss Digital World in collaboration with MetaLife Metaverse, marking the first strategic partnership that opened the door for MetaLife’s global expansion and positioned the Arab world at the forefront of immersive learning innovation.
🎓
Vision
Virtual Edu Campus aims to redefine the future of education and training by transforming schools and universities into fully interactive digital ecosystems.
Within this virtual world, students and teachers can meet, collaborate, and explore realistic classrooms, laboratories, and simulation centers — where every lesson, experiment, and discussion comes to life in 3D.
💡
Why It Matters
In today’s digital era, traditional learning is no longer enough.
Virtual Edu Campus introduces the concept of Immersive Learning, where understanding happens through experience, exploration, and collaboration rather than memorization.
The platform empowers educational institutions to deliver real-time programs in a safe, cost-efficient, and interactive environment — increasing engagement and comprehension by up to 70 percent compared to conventional methods.
It also ensures equal access to high-quality education for learners worldwide, removing geographical and physical barriers.
⚙️
Technology Backbone
The entire campus operates inside a fully built virtual world developed using the latest XR development engines such as Unreal Engine and Unity XR SDK, with full support for WebXR to ensure cross-platform accessibility.
All experiences are optimized for Meta Quest headsets — the world’s most popular VR devices — providing ultra-realistic visuals, smooth performance, and high-fidelity interaction.
The platform supports multi-player functionality, allowing hundreds of students and educators to join simultaneously within shared virtual classrooms. Each participant is represented by a personalized 3D avatar, enabling live voice and gesture communication for a true sense of presence.
🧠
Key Features
🚀
Leadership and Impact
Virtual Edu Campus is not just a technical innovation — it is a transformative vision for global education.
By combining XR technology, AI-driven interaction, and holographic learning, MetaLife Metaverse has created a sustainable and scalable digital ecosystem that brings education, technology, and creativity together in one virtual space.
This pioneering project positioned MetaLife Metaverse as the first Arab initiative to build a fully functional educational metaverse using Meta Quest devices and advanced XR engineering — turning learning into a real, engaging, and inspiring experience for students and institutions worldwide.
🏗️
Applied Engineering & Virtual Labs in the Metaverse and Virtual Reality World
The Applied Engineering & Virtual Labs Project stands as one of the flagship achievements of MetaLife Metaverse, representing a pioneering step toward the future of smart applied education through Extended Reality (XR) technologies.
This innovative project red
🏗️
Applied Engineering & Virtual Labs in the Metaverse and Virtual Reality World
The Applied Engineering & Virtual Labs Project stands as one of the flagship achievements of MetaLife Metaverse, representing a pioneering step toward the future of smart applied education through Extended Reality (XR) technologies.
This innovative project redefines the concept of engineering and technical training by transforming traditional workshops and laboratories into a fully interactive and immersive 3D virtual environment that combines safety, precision, and realism.
Developed in 2022 in collaboration with Swiss Digital World, the project marks one of the earliest and most successful international implementations of XR-based applied training systems in the Arab world — bridging academic knowledge with industrial practice inside the Metaverse.
🚀
Vision and Concept
The project aims to create a new generation of virtual engineering laboratories and technical workshops designed for students and trainees in engineering faculties and vocational institutions.
Within these virtual labs, users can safely and interactively operate industrial machines such as CNC cutters, welding tools, lathes, and measuring instruments — all simulated with exceptional visual and physical accuracy.
The experience provides a live, hands-on learning environment that blends theoretical education with realistic practical training. Instead of merely watching, students engage, perform, and experiment in real time within a controlled, gamified, and immersive 3D world.
🎓
Educational and Training Objectives
💡
Technological Excellence and Innovation
The project was built using state-of-the-art XR technologies combining:
🧱
Prototype and Practical Implementation
A professional prototype has been successfully developed and demonstrated, showcasing a complete virtual workshop environment that includes mechanical, electrical, and carpentry labs.
Within this interactive prototype, users can:
This prototype serves as a scalable and replicable model that can be implemented in partnership with universities, engineering faculties, and industrial training centers to modernize applied education and technical capacity-building worldwide.
🌍
Leadership and Global Impact
Through this project, MetaLife Metaverse became the first Arab institution to develop a realistic XR-based virtual engineering lab, setting a new standard for applied technical education in the region.
The initiative demonstrates how immersive technology can transform the way students and professionals learn, train, and collaborate, while ensuring safety, sustainability, and global accessibility.
The Applied Engineering & Virtual Labs Project is not just a technological achievement — it is a milestone in the evolution of education, introducing a new paradigm of “Applied Virtual Labs for Smart Education and Skill Development.”
It reflects MetaLife’s core mission:
To make learning an engaging, safe, and inspiring experience — bridging human creativity with technological innovation inside the Metaverse.
🌍 A Landmark Achievement of MetaLife Metaverse
The Virtual Hotel Experience stands as one of the most innovative and groundbreaking projects within MetaLife Metaverse’s global portfolio, representing a major leap forward in digital tourism and immersive hospitality training.
Developed in 2022 through a strategic collaboration between MetaL
🌍 A Landmark Achievement of MetaLife Metaverse
The Virtual Hotel Experience stands as one of the most innovative and groundbreaking projects within MetaLife Metaverse’s global portfolio, representing a major leap forward in digital tourism and immersive hospitality training.
Developed in 2022 through a strategic collaboration between MetaLife Metaverse and Swiss Digital World, this project introduces the first fully interactive virtual hotel in the Arab world — a new dimension where visitors, trainees, and travelers can explore, learn, and connect within a lifelike digital environment.
Blending 3D architectural precision, extended reality (XR) technologies, and interactive design, this project transforms the concept of a hotel from a physical location into a living, immersive experience inside the metaverse.
💡
Concept and Vision
The project was envisioned as a hyper-realistic digital simulation of luxury hotels, allowing visitors to experience the architectural, functional, and service aspects of hospitality in a virtual space that mirrors reality.
Through Meta Quest headsets or web-based WebXR access, users can:
Beyond tourism, the project also serves as a training platform for hospitality professionals, enabling learners and employees to practice customer service, operations management, and guest relations safely within a realistic virtual setting.
🎓
Educational and Marketing Objectives
⚙️
Technical and Creative Excellence
The Virtual Hotel Experience was engineered using cutting-edge XR technologies and state-of-the-art visual design, delivering cinematic realism and technical precision.
The project integrates:
Every detail — from reflections and lighting to ambient sound — was crafted by a highly skilled team to achieve unmatched realism and immersion.
👩💻
Expertise and International Collaboration
This visionary project was brought to life through the synergy between MetaLife Metaverse’s creative and technical teams and Swiss Digital World’s engineering and design experts.
The partnership combined:
Together, the teams delivered a fully operational virtual prototype that merges art, technology, and human interaction into a seamless, interactive experience.
🌟
Leadership and Global Impact
The Virtual Hotel Experience redefines the boundaries of smart tourism and hospitality education, setting a new global benchmark for how travelers and trainees can engage with digital spaces.
Its potential extends far beyond simulation — it provides:
Through this pioneering achievement, MetaLife Metaverse solidified its position as a regional and international leader in creating lifelike XR environments that merge education, creativity, and business innovation.
✨ The Virtual Hotel Experience is more than a project — it is a paradigm shift in the future of tourism, hospitality, and experiential learning in the metaverse.
🌍 A Visionary Leap into the Metaverse Era
Metalife Global Arena represents the largest and most visionary project in the MetaLife Metaverse portfolio — a groundbreaking initiative that redefines how businesses, institutions, and individuals connect, collaborate, and celebrate within immersive digital environments.
Launched in January 2023
🌍 A Visionary Leap into the Metaverse Era
Metalife Global Arena represents the largest and most visionary project in the MetaLife Metaverse portfolio — a groundbreaking initiative that redefines how businesses, institutions, and individuals connect, collaborate, and celebrate within immersive digital environments.
Launched in January 2023 in the United Arab Emirates, this project marks the official foundation of MetaLife’s global expansion, developed in partnership with Albawaba Almotakamela (Bawaba-UAE) — the strategic entity behind MetaLife’s establishment in the UAE.
It is the first integrated Arab platform designed to host business events, global exhibitions, conferences, and celebrations entirely within a 3D virtual city powered by Extended Reality (XR) and Multi-Players Interactivity, allowing participants to live, work, and engage just as they would in the real world — but with limitless creative potential.
💡
Innovation and Uniqueness
Metalife Global Arena is not just a virtual venue — it’s a new digital civilization, a living city within the metaverse designed to merge business, education, entertainment, and culture into one interactive ecosystem.
For the first time in the Arab world, institutions, brands, and users can:
This project introduces a new global standard for digital events — merging imagination, interactivity, and innovation into one seamless experience.
⚙️
Technical and Creative Capabilities
The Metalife Global Arena is powered by advanced XR (Extended Reality) frameworks, integrating Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR) technologies to deliver fully immersive, multi-sensory experiences.
🧱
Technical Highlights:
🧠
Strategic Purpose and Value
Metalife Global Arena serves as the gateway to the Arab Metaverse economy, positioning itself as a digital hub for innovation, investment, and collaboration.
Its value lies in its ability to:
This initiative directly aligns with the UAE’s vision for digital transformation, smart economies, and sustainable innovation, making it a cornerstone for the region’s future in Web 3.0 technologies.
🤝
Collaboration and Expertise
The success of Metalife Global Arena reflects the strength of the partnership between MetaLife Metaverse and Swiss Digital World, combining:
Together, these teams have crafted a virtual universe where creativity meets commerce — where business becomes an experience, not an event.
🚀
The Future Vision
Metalife Global Arena is only the beginning.
It forms the first phase of MetaLife’s long-term vision: to build a fully integrated virtual city that will serve as the Arab world’s first metaverse-based hub for business, culture, education, and social interaction.
The future roadmap includes expanding the Arena into a smart virtual metropolis, featuring corporate towers, educational districts, entertainment zones, and cultural landmarks — a city where every visitor can live, learn, and connect in one unified digital reality.
🌍 COP28 Dubai-UAE Virtual Experience — Redefining Global Events Through Metaverse Innovation
The COP28 Dubai-UAE Virtual Experience stands as one of the most visionary and strategic achievements within the MetaLife Global Arena initiative — a living demonstration of how Extended Reality (XR) and Artificial Intelligence (AI) can merge to c
🌍 COP28 Dubai-UAE Virtual Experience — Redefining Global Events Through Metaverse Innovation
The COP28 Dubai-UAE Virtual Experience stands as one of the most visionary and strategic achievements within the MetaLife Global Arena initiative — a living demonstration of how Extended Reality (XR) and Artificial Intelligence (AI) can merge to create immersive, educational, and sustainable digital environments.
Developed and launched in alignment with the United Nations Climate Change Conference (COP28) held in Dubai, UAE, this project reimagined the global summit through a fully interactive metaverse simulation hosted inside the MetaLife Global Arena.
It was not merely a digital mirror of the physical event — it was a revolutionary expansion that opened the doors for millions of users worldwide to participate, explore, and learn in ways never before possible.
💡
A Visionary Concept for a Sustainable Digital Future
The COP28 Virtual Experience embodies the spirit of the UAE’s leadership in sustainability, technology, and human innovation.
Through cinematic 3D environments, participants entered a virtual replica of COP28’s pavilions, exhibitions, and climate zones, where they could:
The experience also featured tribute avatars representing key Emirati figures — including the late Sheikh Zayed bin Khalifa, His Highness Sheikh Mohamed bin Zayed Al Nahyan, and His Highness Sheikh Mohammed bin Rashid Al Maktoum — symbolizing the UAE’s legacy of visionary leadership in sustainability and progress.
⚙️
Technical and Creative Excellence
The project showcased the full technical power of the MetaLife Global Arena, integrating a complete ecosystem of XR and AI technologies:
🌎
A New Frontier for Global Events
The COP28 Virtual Experience was more than a technological showcase — it was a blueprint for the future of global conferences and exhibitions.
By leveraging MetaLife’s metaverse infrastructure, the project demonstrated how major international events can:
Its success proved that MetaLife’s metaverse technology could become the foundation for future Arab and international summits, allowing governments, institutions, and organizations to host hybrid and fully virtual global gatherings in immersive 3D environments.
🧭
Strategic Impact and Recognition
The project received regional and international attention for its creativity, realism, and educational depth.
Media outlets described it as “a historic milestone in digital diplomacy and sustainable communication”, while experts praised its unprecedented realism and inclusivity.
Through MetaLife Global Arena, COP28 became the first United Nations summit ever to be simulated in a fully interactive metaverse, allowing participants from across the world to engage in the UAE’s vision of a greener, smarter planet.
It reinforced the Arab region’s position as a pioneer in merging technology with climate awareness and positioned MetaLife Metaverse as a leader in XR event technologies globally.
🚀
Future Outlook — Expanding Beyond COP28
Building on the success of COP28, MetaLife Metaverse envisions expanding this virtual framework to host:
These expansions will transform MetaLife Global Arena into a digital bridge between reality and the metaverse, enabling truly global participation, collaboration, and innovation.
✨
A Legacy of Innovation
The COP28 Dubai-UAE Virtual Experience is not just a digital project — it is a symbol of Arab creativity, technological leadership, and sustainable innovation.
It redefines how humanity can come together, communicate, and collaborate beyond physical boundaries — creating a new world where global progress and immersive technology unite for a better future.
🌍 A Cultural Innovation from the Heart of Saudi Arabia
Camel Virtual World is a pioneering Arab innovation developed in Riyadh, Kingdom of Saudi Arabia, as part of the King Abdulaziz International Camel Festival — the largest and most prestigious event dedicated to the heritage of camels globally.
For the first time in history, the world o
🌍 A Cultural Innovation from the Heart of Saudi Arabia
Camel Virtual World is a pioneering Arab innovation developed in Riyadh, Kingdom of Saudi Arabia, as part of the King Abdulaziz International Camel Festival — the largest and most prestigious event dedicated to the heritage of camels globally.
For the first time in history, the world of camels — their legacy, beauty, and cultural symbolism — was brought to life through immersive Virtual Reality (VR) technology, offering a multidimensional experience that connects heritage, education, and entertainment in one platform.
The project stands as the first and only virtual museum in the world dedicated to camels, realized through a combination of cultural storytelling, photorealistic 3D simulation, and interactive learning environments.
💡
Concept and Vision
The project’s core idea is to preserve and showcase Saudi heritage through cutting-edge immersive technology.
The Virtual Camel Museum, digitally inspired by the King Abdulaziz International Camel Museum, enables visitors from around the globe to:
The project blends authentic cultural documentation with immersive realism, creating an experience that is both educational and emotionally resonant.
🏇
The World’s First Camel Racing VR Game
One of the project’s greatest innovations is the creation of the first-ever VR Camel Racing Game, designed to simulate the excitement and dynamics of real camel racing — a sport deeply rooted in Arab culture and pride.
Using VR headsets, players can:
This game represents a technological and cultural milestone, merging traditional Arab sport with advanced simulation and gamification technologies, and transforming heritage into an engaging interactive experience for global audiences.
🎥
Immersive 360° Virtual Tourism Experience
In addition to the museum and racing simulation, Camel Virtual World offers a 360° interactive virtual tour across Saudi Arabia’s most iconic tourist and cultural landmarks.
Users can navigate through deserts, heritage villages, modern cities, and entertainment zones, guided by multilingual virtual narrators who highlight the Kingdom’s tourism, hospitality, and progress.
This component positions the project as a powerful tourism and cultural diplomacy tool, promoting Saudi Arabia as a hub of innovation, history, and global openness.
⚙️
Technical Excellence and Artistic Realism
The project was developed using state-of-the-art XR engines and cinematic design workflows:
Every scene, from desert sands to camel textures, was developed with meticulous artistic detail by specialized designers, animators, and cultural consultants — ensuring that the digital recreation remains authentic, educational, and visually breathtaking.
🧠
Cultural, Educational & Economic Impact
Camel Virtual World stands at the intersection of culture, technology, and sustainable innovation.
It supports Saudi Vision 2030 goals by:
Its success demonstrates how the Arab world can transform its cultural roots into global digital assets — positioning Saudi Arabia as a leader in cultural technology and metaverse innovation.
✨
A New Era of Heritage in the Metaverse
Camel Virtual World is more than a digital project — it is a cultural revolution in immersive storytelling.
It bridges the past and the future, connecting heritage with innovation, and giving the world a new way to experience the spirit of Arabia.
This project sets the foundation for future heritage and tourism experiences across the region, where museums, festivals, and historical sites can evolve into living virtual spaces — preserving identity while embracing technology.
🌍 Reviving the Legacy of the Pharaohs through Immersive Technology
The Osireion & Temple of Seti I Virtual Simulation Project is one of the most prestigious international cultural collaborations led by MetaLife Metaverse, developed in partnership with the Egypt Exploration Society (EES) and a team of experts from Egypt and the United King
🌍 Reviving the Legacy of the Pharaohs through Immersive Technology
The Osireion & Temple of Seti I Virtual Simulation Project is one of the most prestigious international cultural collaborations led by MetaLife Metaverse, developed in partnership with the Egypt Exploration Society (EES) and a team of experts from Egypt and the United Kingdom.
This visionary project brought the ancient wonders of Abydos, Egypt — the Osireion and the Temple of Seti I — back to life through a fully immersive Virtual Reality (VR) and Extended Reality (XR) experience.
It represents a fusion of archaeology, digital art, and education — allowing users to travel through time and experience the magnificence of ancient Egyptian civilization as if they were truly there.
🏛️
A Global Cultural Achievement
The project has been showcased at the British Museum, the London City University (LCU), and several leading American and British universities, receiving international praise for its realism, creativity, and academic depth.
In recognition of its cultural and educational impact, MetaLife Metaverse received an official letter of appreciation from the University of Pennsylvania, affirming its pioneering role in promoting Egyptian heritage through digital innovation.
💡
Concept and Vision
The project aims to recreate — with extraordinary historical accuracy — the sacred and mysterious sites of the Osireion and the Temple of Seti I.
Through cinematic VR and 3D modeling, visitors can:
This journey allows users to step into history itself — to see, hear, and feel the ancient world of Egypt as it was thousands of years ago.
⚙️
Technical and Artistic Implementation
The Osireion Simulation is a masterpiece of immersive design and technical precision.
Developed using Unreal Engine 5 and Unity XR SDK, it integrates:
Every scene was meticulously crafted by a joint team of Egyptian historians, British archaeologists, and digital artists, ensuring the simulation’s authenticity and academic accuracy.
🎓
Cultural, Educational, and Research Value
This project is not only a digital simulation — it is an educational instrument and a cultural archive.
It contributes to global knowledge in three key dimensions:
By merging art, science, and technology, MetaLife Metaverse turned ancient history into a living educational platform that connects the world with Egypt’s timeless legacy.
🌟
Global Recognition and Future Expansion
The project has been celebrated internationally as a model of digital heritage innovation, inspiring museums, universities, and cultural institutions to explore XR-based preservation of history.
Building on its success, MetaLife Metaverse plans to expand the initiative into a full Virtual Egyptian Civilization Series, featuring:
🏆
A Timeless Achievement
The Osireion & Temple of Seti I Virtual Simulation Project is a celebration of human genius — ancient and modern.
It unites the mastery of the pharaohs with the innovation of the digital age, transforming history into an experience that can be seen, felt, and lived.
This international project solidifies MetaLife Metaverse’s leadership in cultural technology, XR education, and historical preservation, proving that the metaverse is not just a virtual world —
but a bridge between civilizations, generations, and human creativity itself.
The Muslim World League Virtual Conference Hall represents one of MetaLife Metaverse’s most distinguished immersive achievements, merging spirituality, innovation, and advanced virtual reality technology into a single digital masterpiece.
Developed as a fully interactive metaverse environment, the project recreates the official conference
The Muslim World League Virtual Conference Hall represents one of MetaLife Metaverse’s most distinguished immersive achievements, merging spirituality, innovation, and advanced virtual reality technology into a single digital masterpiece.
Developed as a fully interactive metaverse environment, the project recreates the official conference hall of the Muslim World League (MWL) with unprecedented accuracy and realism, allowing participants from across the globe to attend events, dialogues, and summits inside a truly next-generation virtual venue.
A New Dimension of Global Dialogue
This project was designed to redefine the concept of international conferences within the Islamic world.
Through lifelike 3D architecture and real-time immersive interaction, visitors can explore the hall, attend keynote sessions, and engage in cultural exchanges — all while experiencing the essence of the Muslim World League’s message of peace, coexistence, and human unity.
Every virtual detail — from the layout of the hall to the sound, lighting, and audience reactions — was crafted to evoke the authenticity and grandeur of the real-world experience.
AI-Powered Leadership Avatars
To further enrich the experience, MetaLife developed high-fidelity digital avatars for two of the Islamic world’s most influential leaders:
These avatars were created using state-of-the-art motion capture, facial animation, and AI voice synthesis to simulate live appearances, keynote speeches, and official greetings in multiple languages.
This innovation allows audiences to interact with the leaders’ digital presence in an educational, respectful, and inspiring virtual format.
Technological Excellence
The project integrates a range of cutting-edge technologies developed by MetaLife’s R&D team:
These features establish the Virtual Conference Hall as a benchmark for metaverse-based institutional communication, combining both visual realism and intelligent interactivity.
Vision and Impact
This groundbreaking project showcases how Islamic institutions can lead the digital transformation of cultural and intellectual dialogue.
It reflects the Muslim World League’s commitment to global understanding and technological leadership, positioning it as a pioneer in adopting metaverse technologies for educational, diplomatic, and interfaith purposes.
Through this initiative, MetaLife Metaverse demonstrates the power of VR, AI, and immersive storytelling to preserve heritage, enhance communication, and inspire unity among nations.
Project Significance
The Virtual Sports Exhibition and Museum stands as one of the most groundbreaking achievements by MetaLife Metaverse, marking the first-ever government-led project in Egypt to enter the world of Metaverse and Virtual Reality (VR).
Developed in collaboration with the strategic partner E-Gate Egypt — the official national partner of MetaLife
The Virtual Sports Exhibition and Museum stands as one of the most groundbreaking achievements by MetaLife Metaverse, marking the first-ever government-led project in Egypt to enter the world of Metaverse and Virtual Reality (VR).
Developed in collaboration with the strategic partner E-Gate Egypt — the official national partner of MetaLife Metaverse — this pioneering project was showcased during the 2nd International Forum on Artificial Intelligence, organized by Egypt’s Ministry of Youth and Sports under the patronage of the Egyptian Prime Minister in Cairo, May 2024.
The project represents a digital revolution in sports heritage and youth innovation, transforming traditional exhibitions into fully immersive, interactive metaverse environments.
Immersive Experience & Vision
Designed to celebrate Egypt’s sporting history and national achievements, the Virtual Sports Museum allows users to explore, interact, and experience Egypt’s most iconic sports facilities, events, and milestones in an ultra-realistic 3D environment.
Visitors can walk through the halls of sports excellence, view virtual trophies, and relive moments of national pride — all within a digitally recreated version of the Ministry’s real-world spaces.
The experience also includes a detailed simulation of the Sports Complex in 6th of October City, rendered with cinematic precision and interactive storytelling.
AI-Powered Avatars of National Leaders
To enhance authenticity and engagement, MetaLife Metaverse developed realistic digital avatars representing key national figures, including:
Using AI voice synthesis, motion capture, and 3D modeling, these avatars bring official speeches, ceremonial messages, and interactive sessions to life — offering visitors a chance to meet and listen to Egypt’s leadership in a fully virtual, dignified setting.
Technological Excellence
The project combines advanced metaverse engineering with educational storytelling through:
These innovations position the project as a technological benchmark for governmental digital transformation in the Middle East.
National Recognition & Awards
The Virtual Sports Exhibition & Museum received the Excellence and Innovation Award from the organizing committee of the 2nd International Forum on Artificial Intelligence, honoring its outstanding contribution to the integration of AI, VR, and cultural development within the Egyptian government’s modernization strategy.
Impact & Legacy
This pioneering initiative reinforces Egypt’s commitment to digital transformation and youth empowerment, aligning with Egypt Vision 2030.
It also establishes a new model for public-sector innovation, blending national heritage, education, and technology into a unified metaverse ecosystem.
Through this project, MetaLife Metaverse and E-Gate Egypt demonstrated how immersive technologies can preserve history, inspire youth, and promote national identity in the digital age.
Copyright © 2025 Metalife Metaverse - All Rights Reserved.